From Vernor Vinge

"But I have a theory of life," said Chumlig, "and it is straight out of gaming: There is always an angle. You, each of you, have some special wild cards. Play with them. Find out what makes you different and better. Because it is there, if only you can find it. And once you do, you'll be able to contribute answers to others and others will be willing to contribute back to you. In short, synthetic serendipity doesn't just happen. By golly, you must create it."

From his Rainbow's End.